Work

Pulte Homes Orlando Lifestyle Explorer

Helping homebuyers explore Orlando’s constellation of diverse communities and lifestyles

Summary

Fueled by interest from homebuyers across the country exploring options in Florida, Pulte Homes wanted to steer buyers to their communities throughout the Orlando region while also educating out-of-area buyers on the diverse lifestyle options. Our strategy focuses on a novel user experience that enables buyers to explore the region by map or by self-selecting lifestyle vibes.

Client

PulteGroup

Industry

Location

Orlando, FL

Project Team

Regional Explorer

Lifestyle Explorer

Lifestyle Specific

Pulte Home Website by Prismatic

Regional Features

Mobile & Tablet Functionality