downtown orlando: turn up downtown campaign
Turning up summertime leisure visitation in downtown Orlando
Summary
After a delayed launch due to the pandemic, the Turn Up Downtown campaign became mission critical as we sought to amplify visitation of downtown’s businesses and novel experiences to boost economic vitality. The campaign delivered, resulting in triple-digit website visitation growth and shifting visitor interest to leisure-oriented content including “fun,” “events,” and “nightlife.”
Client
City of Orlando Downtown Development Board
Industry
Location
Orlando, FL
Project Team
Website
Services
When working with Prismatic, they feel like an extension to your team. The team is always accessible and very responsive. Additionally, their creativity generates impressive results. We view our relationship with Prismatic as positive, strategic, and collaborative.
Thomas Chatmon
Executive Director
airport signage
TurnUpDowntown.com
Marketing booklet
crossword puzzle
billboard design
social media ads
full page editorials
