Discover Downtown
An immersive space where locals and visitors can discover downtown Orlando
![A merchandise shop at Downtown Orlando's redesigned Information Center](https://helloprismatic.com/wp-content/uploads/2022/04/Desktop-hero.png)
![Wall Mural at Downtown Orlando's information center](https://helloprismatic.com/wp-content/uploads/2022/04/Mobile-hero.png)
Summary
What started as a minor “reskin” of the existing downtown Orlando information center evolved into a vivid revolving door of experiences, locally made goods, and ideas for amplifying time spent in #DTO. Discover Downtown opened to rave reviews, landing on Orlando Weekly’s list of “100 Things You Must Do in Orlando” and was awarded a Golden Brick Award for Redesign + Renovation.
Client
Downtown Development Board/Community Redevelopment Agency
Industry
Location
Orlando, FL
Project Team
The Prismatic team is never at a loss for ideas. The outcome is a totally reimagined, engaging, and interactive visitor experience, which has resulted in rave reviews and increased foot traffic in the space.
Thomas Chatmon
Executive Director
![Discover Downtown - Door Graphics](https://helloprismatic.com/wp-content/uploads/2022/04/Desktop-Image-7-640x400.png)
![A yellow wall with hello in a number of different languages](https://helloprismatic.com/wp-content/uploads/2022/04/Desktop-Image-5-640x400.png)
![Information Desk in Downtown Orlando's information center](https://helloprismatic.com/wp-content/uploads/2022/04/Desktop-Image-4-640x400.png)
![Color Our City Beautiful – Interactive Mural](https://helloprismatic.com/wp-content/uploads/2022/04/Desktop-Secondary-hero-1280x800.png)
![Discover Downtown – Color Our City Beautiful](https://helloprismatic.com/wp-content/uploads/2022/04/Desktop-Image-4-copy-640x400.png)
![Discover Downtown – Circular Signage Display](https://helloprismatic.com/wp-content/uploads/2022/04/Desktop-Image-2-640x400.png)
![Discover Downtown – Wall Mural](https://helloprismatic.com/wp-content/uploads/2022/04/Desktop-Image-4-copy-2-640x400.png)